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The Skin Care Brand To Ponder
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ISSN: 19915837
The Skin Care Brand To Ponder
Ilse Ahmad (2019-05-03)
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Search any where, search anywhere, and you will see that there are obviously well past a thousand skin care brands on the market now. With so many options, picking the appropriate skincare products can be a bit impossible. We are going to assist you to filter the list by applying a basic filter of what may be critical in choosing skin care products. We can remove nearly all of the brands by checking that the items are created by a brand that is; independently-owned, are free of toxins, and are cruelty-free. These are important values that we all have in common and we all support from a business.Independently owned brands are brands that have not received any outside capital in exchange for a percentage of ownership of the brand. These companys are commonly refered to as Indie brands. There are several Indie brands around the nation that run on a small basis because of their small size. And there are a few Indie brands which are heading the movement and have scaled up into a nationwide existence. There are also a few Indie brands that are pursuing the prize of being globally traded. One such brand in the Indie space is Russell Organics. The brand is selling across all beauty channels from mass to luxury. Russell Organics is also internationally traded, with a publicly stated goal of being the only globally distributed Indie brand. If selecting an Indie brand be wary of not disclosed outside investors. We have looked, and nearly all of the bigger so-called Indie brands have taken outside investors.
The following criteria for choosing a great skin care brand is it being toxin free. What does this truly mean? There are thousands of chemicals, botanicals, waxes, and extracts used to make products. A large percent of these ingredients may be synthetic chemicals that have been proven to be harmful to humans and to the environment. Russell Organics is leading the Clean Beauty trend by not using toxic ingredients and by completely disclosing every ingredient in every product. Look for yourself. Check the products. Do you notice ingredients listed as parfum? Did you realize that perfume may have in excess of 1000 chemicals and you would never know which ones? Talk about a scary scenario. Did you ever enter into a space and smell a perfume and immediately have water eyes and begin to sneeze? Those are the toxins that may be also be lurking in your skincare products. A wonderful resource to investigate on ingredients is Environmental Working Group that has created a robust compilation of ingredients and disclosed their level of toxicity.
The final criteria is the brand being cruelty free. What does cruelty-free really mean? There is frequent misinformation regarding the term. Let’s begin by identifying that to be cruelty free, the product needs to be a vegan product. That means no animal derived ingredients like dairy, honey, beeswax are never used in any product. That removes at least 80 percent of the brands in the market. The other issue for being cruelty free is having never tested products on animals. All of the global mass skin care brands have tested on animals. This chasing of profits at the expense of harming animals is not excusable and should not be supported by buying their products.
In closing, these simple key filters will assist you to narrow down the list of selections to those brands that are deserving of your support. From there it should be an easy option of selecting the right skincare product for your complexion.
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